![Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph](https://journals.sagepub.com/cms/10.1177/1094428114526928/asset/images/large/10.1177_1094428114526928-fig1.jpeg)
Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph
![Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph](https://journals.sagepub.com/cms/10.1177/1094428114526928/asset/images/large/10.1177_1094428114526928-fig3.jpeg)
Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph
![Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph Common Beliefs and Reality About PLS: Comments on Rönkkö and Evermann (2013) - Jörg Henseler, Theo K. Dijkstra, Marko Sarstedt, Christian M. Ringle, Adamantios Diamantopoulos, Detmar W. Straub, David J. Ketchen, Joseph](https://journals.sagepub.com/cms/10.1177/1094428114526928/asset/images/large/10.1177_1094428114526928-fig5.jpeg)