Meet the Scent Marketing Firm Winning the Battle for Your Nose
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TIL of "scent branding" and how businesses pump custom scents into their buildings. Nike's signature scent was reportedly inspired by the smell of a rubber basketball sneaker as it scrapes across the
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How Scent Marketing Works for Retail Businesses (2022)
Scent Marketing
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Scent Marketing
Nikes are getting harder to find at stores. Here's why | CNN Business
Meet the Scent Marketing Firm Winning the Battle for Your Nose
